{"id":2999,"date":"2021-04-15T12:14:51","date_gmt":"2021-04-15T12:14:51","guid":{"rendered":"https:\/\/ehmer-consulting.de\/my-portfolio\/"},"modified":"2021-04-20T14:28:38","modified_gmt":"2021-04-20T12:28:38","slug":"my-portfolio","status":"publish","type":"page","link":"https:\/\/ehmer-consulting.de\/en\/my-portfolio\/","title":{"rendered":"MY PORTFOLIO"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row css=&#8221;.vc_custom_1483438432567{padding-bottom: 50px !important;}&#8221;][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;]<div class=\"jt-heading \" style=\"text-align:left;\"><h2 class=\"jt-main-head\" style=\"font-size:28px;\">CORE AREAS OF CONSULTING<\/h2><\/div>[vc_empty_space height=&#8221;5px&#8221;][vc_column_text]My consultancy is tailored to local and global corporations as well as to owner-managed organizations.<br \/>\nThe core areas include brand, marketing, communication, sales marketing and change management.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column column_border_style=&#8221;solid&#8221; column_border_color=&#8221;#00b5e2&#8243; column_border_width=&#8221;2px 0px 0px 0px&#8221; offset=&#8221;vc_col-lg-offset-2 vc_col-lg-2 vc_col-xs-12&#8243;]<div class=\"jt-heading \" style=\"text-align:left;\"><h2 class=\"jt-main-head\" style=\"font-size:18px;letter-spacing:0px;\">BRAND MANAGEMENT<\/h2><\/div>[\/vc_column][vc_column width=&#8221;3\/6&#8243;][vc_column_text]<ul class=\"jt-lists custom-class\"><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Domestic and global.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">In various organizational structures (from line-organization to matrix-organization, owner-managed or local and global corporations).<\/h5><\/li><\/ul>[\/vc_column_text][vc_empty_space height=&#8221;30px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column column_border_style=&#8221;solid&#8221; column_border_color=&#8221;#00b5e2&#8243; column_border_width=&#8221;2px 0px 0px 0px&#8221; offset=&#8221;vc_col-lg-offset-2 vc_col-lg-2 vc_col-xs-12&#8243;]<div class=\"jt-heading \" style=\"text-align:left;\"><h2 class=\"jt-main-head\" style=\"font-size:18px;letter-spacing:0px;\">BRAND STRATEGY<\/h2><\/div>[\/vc_column][vc_column width=&#8221;3\/6&#8243;][vc_column_text]<ul class=\"jt-lists custom-class\"><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Brand Identity &amp; Brand Architecture<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Brand positioning.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Strategic planning, implementation &amp; monitoring.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Steering of agencies (Corporate Identity, Corporate Design, Corporate Communication, Corporate Behavior) and other service providers (production, printer, media, ... ).<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Implementation of all measures.<\/h5><\/li><\/ul>[\/vc_column_text][vc_empty_space height=&#8221;30px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column column_border_style=&#8221;solid&#8221; column_border_color=&#8221;#00b5e2&#8243; column_border_width=&#8221;2px 0px 0px 0px&#8221; offset=&#8221;vc_col-lg-offset-2 vc_col-lg-2 vc_col-xs-12&#8243;]<div class=\"jt-heading \" style=\"text-align:left;\"><h2 class=\"jt-main-head\" style=\"font-size:18px;letter-spacing:0px;\">MARKETING\/ COMMUNICATION<\/h2><\/div>[\/vc_column][vc_column width=&#8221;3\/6&#8243;][vc_column_text]<ul class=\"jt-lists custom-class\"><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Communication planning, -steering, -monitoring.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Steering of agencies (creative agencies, communications agencies, media agencies) in addition to market research institutes.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Strategic planning, steering and monitoring of the entire marketing-mix.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;\">Analysis by market research (primary market research, desk research).<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Content Marketing, Online Marketing, Social Media.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;\">B2B, B2C.<\/h5><\/li><\/ul>[\/vc_column_text][vc_empty_space height=&#8221;30px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column column_border_style=&#8221;solid&#8221; column_border_color=&#8221;#00b5e2&#8243; column_border_width=&#8221;2px 0px 0px 0px&#8221; offset=&#8221;vc_col-lg-offset-2 vc_col-lg-2 vc_col-xs-12&#8243;]<div class=\"jt-heading \" style=\"text-align:left;\"><h2 class=\"jt-main-head\" style=\"font-size:18px;letter-spacing:0px;\">SALES\/ SALES MARKETING<\/h2><\/div>[\/vc_column][vc_column width=&#8221;3\/6&#8243;][vc_column_text]<ul class=\"jt-lists custom-class\"><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Identification and evaluation of market opportunities.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Drafting of business plans and managing and monitoring the achievement of goals.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Development, implementation and monitoring of sales strategies (sell-in, sell-out-tools, specific distribution concepts).<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Sales controlling\/management by performance summary for sales, key sales metrics, sales statistics.<\/h5><\/li><\/ul>[\/vc_column_text][vc_empty_space height=&#8221;30px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column column_border_style=&#8221;solid&#8221; column_border_color=&#8221;#00b5e2&#8243; column_border_width=&#8221;2px 0px 0px 0px&#8221; offset=&#8221;vc_col-lg-offset-2 vc_col-lg-2 vc_col-xs-12&#8243;]<div class=\"jt-heading \" style=\"text-align:left;\"><h2 class=\"jt-main-head\" style=\"font-size:18px;letter-spacing:0px;\">Change Management<\/h2><\/div>[\/vc_column][vc_column width=&#8221;3\/6&#8243;][vc_column_text]<ul class=\"jt-lists custom-class\"><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Process optimization.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Development, implementation and roll-out of new strategies.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Setting up organizational structures and developing of standardized processes. Re-organization.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">RRe-Launch of brands, products.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Digital transformation.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Implementation of all measures.<\/h5><\/li><\/ul>[\/vc_column_text][vc_empty_space height=&#8221;30px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column column_border_style=&#8221;solid&#8221; column_border_color=&#8221;#00b5e2&#8243; column_border_width=&#8221;2px 0px 0px 0px&#8221; offset=&#8221;vc_col-lg-offset-2 vc_col-lg-2 vc_col-xs-12&#8243;]<div class=\"jt-heading \" style=\"text-align:left;\"><h2 class=\"jt-main-head\" style=\"font-size:18px;letter-spacing:0px;\">Business Development<\/h2><\/div>[\/vc_column][vc_column width=&#8221;3\/6&#8243;][vc_column_text]<\/p>\n<ul class=\"jt-lists custom-class\"><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Development of new business fields and growth opportunities.<\/h5><\/li><li><h5 class=\"list-head\" style=\"color:A0A0A0;font-size:15px;\">Search for suitable business partners..<\/h5><\/li><\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;30px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row css=&#8221;.vc_custom_1483438432567{padding-bottom: 50px !important;}&#8221;][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8&#8243;][vc_empty_space height=&#8221;5px&#8221;][vc_column_text]My consultancy is tailored to local and global corporations as well as to owner-managed.<\/p>\n","protected":false},"author":10,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/ehmer-consulting.de\/en\/wp-json\/wp\/v2\/pages\/2999"}],"collection":[{"href":"https:\/\/ehmer-consulting.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ehmer-consulting.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ehmer-consulting.de\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/ehmer-consulting.de\/en\/wp-json\/wp\/v2\/comments?post=2999"}],"version-history":[{"count":4,"href":"https:\/\/ehmer-consulting.de\/en\/wp-json\/wp\/v2\/pages\/2999\/revisions"}],"predecessor-version":[{"id":3148,"href":"https:\/\/ehmer-consulting.de\/en\/wp-json\/wp\/v2\/pages\/2999\/revisions\/3148"}],"wp:attachment":[{"href":"https:\/\/ehmer-consulting.de\/en\/wp-json\/wp\/v2\/media?parent=2999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}